This summer I have had the opportunity to move over 3 more clients from their existing 1shoppingcart accounts to Infusionsoft – Yay!!!! I just love this program, really I do. Yes, it has it’s quirks but hey, what program doesn’t have something you don’t like?
One of the hidden gems that each of these new infusionsoft users were not aware of are the beyond cool “tracking links”. I have to tell you, I could spend hours with these things. They are beyond ad-trackers. What I love is that you can not only track when someone clicks on a link in your email or follow up (autoresponder), but you can also assign it ACTIONS! You can tell the system that if they click on the link, to also tag them, add them to another follow up/or remove from a follow up and more. You can also set rules – and say this action only works if they have already purchased “x” or registered for a certain teleclass.
So, if you are an infusionsoft user, are you REALLY using tracking links?? Would love to hear other ways entrepreneurs are using these links. Would you share below?
Today is the last day to register for the Infusionsoft training at the early bird rate (savings of $200). So be sure to go ahead and grab your spot now at:
Still not sure you need this cutting edge training?
Infusionsoft Training is definitely for you if:
You are a high-end virtual support professional — Online Business Manager, Virtual Assistant or otherwise — who wants to stay on top of the latest trends and tools.
You want to add a profitable new skill set to your toolbox, one that you can start using immediately and with confidence.
You want to be ready, willing and able when your client asks, “What is Infusionsoft all about? Should we be using it?”
You want to make a bigger impact for your clients by contributing directly to their bottom-line GROWTH.
Without a doubt, Infusionsoft will change how you and your colleagues play the game online! But know that this isn’t just a passing trend.
Infusionsoft is well on it’s way to being THE tool successful online business owners insist on using. The question is – will you be ready when your clients start asking for your help with implementing and using Infusionsoft?
Now There’s a Way to Go FAR Beyond Shopping Carts And List Management for Your Clients!
Discover How to “Rev Up” Any Client’s Business Growth (and Work Less for BIGGER Results)
A Free Teleclass on May 11th, 2010
More and more business owners are looking for OBMs and VAs who can provide ongoing Infusionsoft support. These clients either want to “make the switch” from another system, or they’ve already done so and desperately need someone to manage (and leverage!) this amazing software for their business.
Join Tina Forsyth and me for FREE call where we will be sharing:
What is Infusionsoft? (Hint: it’s much more than a shopping cart!)
Why is it so popular with biz owners? (There is a reason so many are making the switch.)
How does it compare to other shopping cart, broadcasting and autoresponder systems out there? (There are some key benefits to Infusionsoft vs. other tools.)
Is this a worthwhile skill set to add to your business? (It’s not for everyone, but if your role involves supporting clients’ business efficiency and growth, you MUST consider learning Infusionsoft.)
I’m so excited about this new training that OBM Trainer Tina Forsyth and I are putting together for OBMs and Virtual Assistants. When a client of mine decided last year to make the move to Infusionsoft from 1ShoppingCart.com – I found myself – an avid user and trainer of 1ShoppingCart – lost to say the least! In my search to learn this new platform, I came across very little help or support.
Now, that I have learned by jumping in and doing (and of course some 1 on 1 training with the good guys at Infusionsoft), I’m ready to help others in the virtual professional support industry gain the knowledge, support and strategy on how, when and why clients should move and use this robust marketing platform.
Class will begin in late May – more details coming soon!
I hope you will join both Tina and I on this exciting series!
Many clients have posed this question lately during our weekly strategy sessions. Amber “what is your honest take on InfusionSoft since you have had a few clients switch over?”
I love sharing my feedback with clients on my opinion of programs, including InfusionSoft. Coming from my extensive knowledge of 1ShoppingCart, I have to say there are several distinct differences. Both programs have pros and cons and I enjoy working in both of them. So…I have to say I haven’t decided yet which I would recommend over the other. But, I will share with you here what I tell my current clients when asked this question about what I have found that I like about and what I am not to crazy about with InfusionSoft.
PROS:
InfusionSoft does has EXCEPTIONAL broadcast and segmenting abilities. That is what it is known for. I absolutely love the way it allows you to segment and send very very targeted emails. Let’s say you want to send an email to those on your newsletter list and EXCLUDE those who have signed up for your teleclass or product you are promoting already. Piece of cake.
I love the way you can create a follow up sequence task. For example, you can create a “task” via an email that will prompt a team member or even yourself a to do item after a purchase has been made. Love that. Automation at its best.
They have free technical phone support. Gotta give them thumbs up for that. Seriously. Especially as a Virtual Assistant and Online Business Manager it is critical to get immediate support…and FREE.
Very detailed customer record section. You can see what emails were sent to each contact, which were opened by them and more. Very very cool.
CONS:
Interface is a bit more confusing than most. It has a much harder learning curve (but then again, free support to help you with it!)
Shopping cart is not as easy as I would like. I find there are several steps to take in order to get it setup. (But love the fact that you have shopping cart abilities)
Support documents are hard to read. Much easier to just call support again, which is free.
I will continue to share with you as I learn more. There is so much about this program – but for now, I am still on the fence as to which is the best…
With email deliverability at an all time low these days, it is easy to see how postcard marketing could become the next big thing…again. Postcard marketing via snail mail has and continues to be a favorite marketing method of mine.
Here are a few reasons why I like postcard marketing:
Postcards are less disruptive and intrusive than e-mail, since many consider email spamming as an inconvenient way to get unsolicited information. Postcards also enjoy less competition.
It’s easier to read a postcard at a glance than to open an envelope.
Unlike e-mail, postcards can take on any size, color, gloss or graphic and is even more personal and tangible than email communication.
Another good and practical reason for resorting to postcards is that you can create, print and mail postcards without a big investment and are practical. This is practically so because you can use both sides of the postcard, although not every inch. You may use side like a poster or a picture display and the other for a few details. Or simply put an advertisement on one side and a personal message on the other, whichever suits you best.
They are simple. This is so because it does not have a lot to it. Messages are timely, ideas straight to the point and messages brief and concise.
Postcards are multi- faceted since it can double as a gift certificate, coupon and event ticket, among others. Recipients can then present the card to claim an offer or avail of a good discount as well as a good tool to measure effectiveness.
It is important to remember that although it is good to send out your postcards to the most number of people as possible, the effectivity of your mailing list will also determine the captured market you may end up with as you move on with your postcard marketing campaign.
Hope this helps!
Amber
With email deliverability at an all time low these days, it is easy to see how postcard marketing could become the next big thing…again. Postcard marketing via snail mail has and continues to be a favorite marketing method of mine.
Here are a few reasons why I like postcard marketing
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