by Amber Miller | Jul 17, 2009 | Blog, Marketing
I’m in love…and it is with a wordpress theme! I have had a few opportunities to work with one of my terrific clients customizing a wordpress blog using the Thesis theme. All I can say is…this theme is amazing! The possibilities are endless.
The Thesis Theme has the most customizations I have seen in a wordpress theme. And what I love about it most – is that you can customize each site using the Thesis theme and not one of them will look the same…love that! I love that you can take a blog theme and make it look different than another blog that is using the Thesis theme.
Thesis also contains additional options that allow you to fine-tune each page of your blog site. The days of worrying about your SEO are over!
I have already suggested 2 of my other fabulous clients make the switch 🙂
Happy Friday!
Amber Miller
The Delegation Diva
by Amber Miller | Jul 10, 2009 | Blog, Ezines
This is the most common question I hear lately from my virtual assistant clients. Should we continue to send their weekly or bi-monthly newsletter/ezine to their subscriber list. While I am not sure if I recommend you stop communicating with your clients, I agree that slimming down on the content of the ezine is a good idea.
A newer trend is to put tidbits or “teasers” of the article in your newsletter – and then redirect them to your blog to continue reading. This way you still are emailing them – hence staying in front of them and you are increasing traffic to your blog.
Do you have any thoughts or suggestions? I’d love to hear them!
To Your Online Success!
Amber Miller
by Amber Miller | Jul 9, 2009 | Blog, Memberships
I have now had about a month to play around with a new wishlist membership site. Being someone who has supported clients who use aMember, I am finding myself asking clients to make the switch and try the wishlist wordpress plugin. I so far think it is much more user friendly and easier to use.
I have not yet had the chance to move over an existing aMember site to wishlist…I will be doing that within the next two weeks. I’ll keep you posted on how that move goes and if it is as easy as it seems to be!
To Your Online Success!
Amber Miller
by Amber Miller | Jun 26, 2009 | Blog, Marketing
Aweber announced yesterday that you have the option to have more CONTROL over the days/times your autoresponders are delivered. How cool is that? It used to be that you were at the mercy of when you lead signed up as to when they would receive your follow up autoresponders.
Now…you can select the days and times that autoresponders go out – therefore avoiding days such as Saturday or Friday night. I love that!!!
Keep it up aWeber…
Amber Miller
The Delegation Diva
by Amber Miller | Jun 24, 2009 | Blog, Marketing
In the Internet marketing world, one of the most difficult tasks to accomplish is effectively managing your time with your day to day tasks. By using a bit of creativity however, you can use an autoresponder to your advantage and drastically reduce your work load.
There are several ways that you can use an autoresponder to your advantage, resulting in big money and more time for your business so you tend to other things or simply sit back and spend more time with your family.
Here are a few other ways you can make your autoresponders work for you 🙂
- If you lack the room on your site to add your testimonials to your ad copy, you can add them to your autoresponder. If you choose to add them to your responder you should always be sure to include all of them. It will look more professional, and let others know more about your products.
- You can also choose to use your entire website in autoresponder format. Although this may sound silly to some, it’s actually an innovative idea that really works. Not all visitors will have the time to read your website; often times having to leave before they can really read what you have to offer. If you put your website in autoresponder format, you can email bits and pieces from your site to potential customers so they can continue to read when they have time.
- Another innovative way to use your autoresponder is by including your terms and conditions. Often times, potential customers and clients simply don’t have enough time to read through your terms and conditions. The terms and conditions are very important, which is why it never hurts to include them with an email. Your terms and conditions that you email could include the exact copy from your website, or detailed information about your return policies, purchases, refunds, and anything else you think a potential customer would like to know.
There are many other ways that you can use your autoresponder. All you need to do is put a little bit of creativity and thought into it, and you’ll probably find yourself amazed with all the things you can do with autoresponders. They are very popular with Internet marketing and online businesses these days, and for good reason. If you’ve grown tired of having to manage every aspect of your online business – now is the time to invest in an autoresponder. They are user friendly and very affordable – making them something that no business should ever be without.
To Your Online Success!
Amber
by Amber Miller | Jun 20, 2009 | Blog, Marketing
I have tried several project management systems within the last few years. I had heard of Wrike.com about a year ago, but it wasn’t the right time to swtich 🙂
But now is! I love this cool email feature it has. You can email wrike with your email (including attachments) and it will create a task for you. I love that! Many of my tasks come in from emails from my clients and now – I can simply forward them to wrike and it will add it. LOVE that!
Anyone else using Wrike.com?
by Amber Miller | Jun 6, 2009 | Blog, Marketing, Memberships
I had a chance yesterday and today to really play with the Wishlist Plugin for WordPress. This nifty plugin works with wordpress blogs to manage and allow you to use wordpress as your membership platform.
Now, I have been doing this for several clients using aMember with a blog, but I have to tell you – Wishlist is AMAZING! I love it. The setup proceed does take a few hours – but actually much faster than aMember.
Here are a few features I really liked:
- IP Address limit: How cool, you can limit the unique number of IP addresses that attempt to login with the same user login. This prevents those from passing around their login details.
- There is a login widgit you can use on the homepage of your blog. Very cool.
- Integrates with 1shopping Cart – wohoooo! Anyone wanna try it? Contact me…:)
- Also will allow you to integrate with aWeber.
- A feature inside the blog post that allows you to say whether it is a protected post or not.
- Much more!
Are you using Wishlist? I’d love to know your thoughts!
by Amber Miller | May 22, 2009 | Blog, Marketing
For those of you who use tinyurl.com to shorten links in your autoresponder or broadcast messages…think again! The url is blacklisted and you have a much higher chance of your email messages getting stuck in spam filters. If you really want to use a shorter or “prettier” link, consider doing an index redirect on your own domain using a simple redirect html code, ie www.smarttofinish.com/redirect/.
Amber
by Amber Miller | May 20, 2009 | Blog, Marketing
A client asked me the other day on our weekly call, “can article marketing really help my business?”
The answer is yes –Â because not only are you able to post your articles for free but you get to reach a specific audience that is interested in your product or service.
Article marketing can help your business the minute you submit these to different article directories. If these are approved for posting, people will be able to visit your site or may want to get in touch with you as they click the link or look at the resource box.
The resource box is the key to this success and it is usually found at the bottom of the web page. Here, you can add your name, website and email and a brief paragraph about what you do and who you help.
If your article had a significant impact on the reader and they would like to post your article in their websites, they can do so which means more people will be able to see your work without you having to do anything.
Articles that are posted in directories usually ask you for keywords so this can easily be found when someone visits the site. These keywords are also given to search engines so if people type it in, your article will also appear and they will be able to view it.
She also asked me, “is article marketing better than conventional print publications?” Again, tThe answer is yes because people will easily find your article by typing in some keywords. Print publication on the other hand is difficult because you will have to browse through how many back issues of newspapers and magazines just to find it.
Need help with this, contact me 🙂
Amber
by Amber Miller | May 10, 2009 | Blog, Marketing
I received an email the other day from a friend who asked me if I thought she had to use a domain name with .com – instead of .net or .info. She found a domain name she really liked…but .com wasn’t available. So – does she buy the name she wants with .net or .info or look for another name with .com? Here is what I told her…
When it comes to domain name extensions, most people are familiar with .com.
First, evaluate the purpose of your website. If your website is designed to simply direct people to an affiliate page, then it won’t really matter what extension it has, since they are only going to visit it once anyway. However, if a website is designed for repeat visits, people may not care about the site not having a .com. Sites that contain updated information, games and message boards tend to be the type of sites that get repeat visitors.
Secondly, consider the memorable nature of your domain name. Is the name easy or hard to remember – or type? Your goal is to make it something they can easily remember and type – you don’t want to frustrate someone who leaves after not finding your site after a short while.
Thirdly, determine whether or not a domain name with an unconventional extension will rank higher in search engines than a domain name with a traditional one.
My opinion –Â I recommend finding an easy to remember and type domain with a .com after it if your goal is to bring new visitors to the site.
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