I LOVE infusionsofts automation links. I love what they can do for the client – the prospect – and the webmanager! Many don’t know the power these links have and think that these links are only good for tracking clicks. Here is an example of how I like to use the links. There are several reasons – but here is just one of my favs…

So you send an email to your list about an upcoming teleclass or webinar or even a livestream broadcast you are leading. This is free to your community of subscribers. Typically, users would send an email to their list with a link to a registration page. This sometimes is needed – as this page can provide more details, etc (and if you are also promoting outside your list to affiliates, facebook, etc, you would need this page still.)

But – why not take another approach to this. Put these details in your email – and then use the automation link to “automatically register” them. Why make your subscriber who has already signed up to be in your community – sign up for something again? With the automation links in infusionsoft, you can simply instruct them to “click here to automatically register”. The actions behind this link is to then tag them and add them to the follow up sequence for this particular event.

One less action step needed for the prospect 🙂