About the Founder & Delegation Diva …
Amber started Smart To Finish in 2004 after taking a “leap of Faith” and leaving her cushy corporate job as a Network Administrator and Marketing Manager. She knew she was being called to a higher purpose – and that purpose was to run her own business and provide top-notch online support to busy Coaches and Internet Entrepreneurs. She hasn’t looked back since!
Amber has been a featured guest speaker on the Power of Delegating, is a Faculty Instructor on Infusionsoft with Tina Forsyth and the OBM Training Academy and enjoys building lasting relationships with those she works with.
Her experience includes over 20 years of office management, executive assistance, network administration and marketing. Amber has extensive training in both computer hardware and software as well as internet marketing.
Many ask…what sets Amber and her team apart from the rest? We can honestly say our honesty, loyalty and genuine interest in the success of your business! Just ask our clients!
Amber lives in Arizona with her Husband and 3 Kids and enjoys the warm weather, any type of apple dessert and Starbucks Coffee (Mocha Frappucinno!). When not busy running Smart to Finish, she spends time hanging out with the family that includes a Mini Horse (Shooter), a Mini Donkey (Rocky), a Great Dane Dog (Brutus), a Doberman/Pitbull mix puppy (Daisy) and the Cat (Dorothy). Oh – and not to mention 15 Chickens who give plenty of fresh yummy eggs! You can learn 10 more things about her here!
About the Management Staff at Smart to Finish …
Director of Divas | Infusionsoft Specialist | Business & Project Management
Jennifer lives in Chandler, AZ and has been there since 2004. Originally from SE South Dakota, and although loved the wide open spaces, she does not miss the weather. She reconnected with and married her childhood sweetheart 18 years after loosing touch and now are raising 6 kids together. Family is very important to her and she LOVES being a mom, but also has a passion for computers and helping people get organized.
Jennifer brings over 17 years of Team Management, Project management, Administrative Support, and Customer Service. She supports the team with Infusionsoft, 1SC, WordPress, and other systems in virtual business management. She strives on new challenges, learning new systems, meeting goals, and has been told Organization should be her middle name. You can learn 10 more things about Jennifer here.
Technology Manager | Web Senior Developer
Tina brings 14 years experience in programming to Smart to Finish, including WordPress, Drupal, Joomla, HTML/CSS, as well as custom programming. She also is known for her creative graphic ability, which extends beyond web graphics into print and large format. She also prides herself in server administration. She is always up for a challenge and conquers new skills consistently. Tina lives on 20 acres of land near Paola, Kansas – 15 minutes from her hometown and her extended family.
Tina with her husband Don, are raising their 4 boys ranging from age 17 to 8. She loves to spend her spare time with her children – watching them grow in their various activities. You can learn 10 more things about Tina here.
About the Virtual Full-Service Staff at Smart to Finish …
Support Specialist | Marketing and Client Support Specialist
Lori has over 20 years of experience in creating, managing, and executing marketing programs directly related to new account generation and lifecycle management for two of the U.S. largest financial companies. In addition to her marketing background, Lori is Green Belt Certified in Six Sigma and brings extensive project management experience and has a proven track record developing national sales campaigns increasing customer participation and brand awareness.
Lori lives in Mesa, AZ with her wonderful husband of 27 years. They have two beautiful “adult” children, who also live in Arizona. (Oh, and we can’t forget the 2 dogs (boxers) and 2 cats (siamese). She enjoys camping, boating, and pretty much anything related to sports and the outdoors. Lori also enjoys cooking and hosting parties with friends and family, mainly to encourage a little friendly competition of any type of card or board games!! You can learn 10 more things about Lori here.
Support Specialist | Infusionsoft Specialist | Transcription Specialist
Janet moved to Arizona in June 2004, after being a lifelong resident of South Dakota, and she currently lives in Queen Creek, AZ. She loves Arizona weather (even in the summer! – it’s a “dry” heat after all and doesn’t miss the weather extremes in South Dakota. Janet enjoys music and playing piano, gardening, NFL Football (Go Cardinals!) and spending time with family. She considers herself extremely blessed to have been married to her best friend for 40+ years, and she has 2 daughters and 3 grandchildren.
Janet has 40+ years of experience in administrative and executive support, customer service support, bookkeeping, and office management. She thrives on paying attention to “the details” and values the importance of having a good work ethic, which she believes carries over into every area of life. She supports the team with ezine setup and maintenance, client care support, 1shoppingcart support, Infusionsoft support and WordPress support. You can learn 10 more things about Janet here.
Web Specialist | Digital Marketing Specialist
Noelle comes to us with over 11 years experience in online marketing and customer service. Some of her specialties include; local search optimization, search engine optimization, reputation management, web page design, and social media marketing. Noelle holds a Bachelors in Business Management and an Associates in Foreign Language in addition to several digital marketing certifications and a TEFL teaching certificate.
Born and raised in Phoenix, AZ, Noelle now resides in Denver, CO. During her free time, Noelle enjoys hiking, snowboarding, camping, and attending the crazy amount of festivals held in and/or around Denver. You can learn 10 more things about Noelle here.
Support Specialist | Infusionsoft Specialist
Ashley has over 25 years of experience creating, managing, and executing efficient administrative projects and marketing programs. She graduated from Colorado State University with a Master’s in Business Administration and a Bachelor of Science in Biology. A true believer in expanding your knowledge and skills, she has accumulated over 144 hours of additional training including emotional intelligence, public procurement, facilitation, contracting and much more. She has been fascinated with technology from a young age, she loves to keep up with new tech trends and find ways to help businesses become more efficient.
Originally from California, Ashley has lived in 10 states and 3 countries. She loves to travel and experience people and places like a native. She loves to explore and gain knowledge about everything in this wonderful place called earth.
Ashley currently lives in Colorado when she is not exploring new places with her teenage son and 6 fur-babies. (Yes, all 3 cats and 3 dogs travel the blacktops of the U.S. with them!) Whether she is road surfing with her long board, studying scuba diving, backpacking, laying ceramic tiles, teaching environmental economics or just hanging with loved ones, she embraces it all. You can learn 10 more things about Ashley here.
Additional Support Services Provided By …
Marketing Support Specialist | Web Specialist | Social Media Specialist
Skye brings over 15 years of administrative and internet marketing experience to the team. She supports the team with html and website management, ezine setup and maintenance, graphic and print design, 1shoppingcart support, Infusionsoft Support and WordPress support.
Skye lives in sunny Arizona and enjoys spending time with her husband and 2 children. She loves to travel and enjoys anything that lets her be crafty and puts her creativity to work.
Graphics Design Specialist | Branding Diva
Robin brings over 10 years in graphics design. Her creative style is current with the latest trends and technology. She is not just a designer. Robin also has an extensive background in business communications. This foundation allows her to maintain a big picture goal for your project and effectively manage time and detailed project specs.
When Robin is not designing, she enjoys hanging out with her daughter and creating designs for her aromatherapy jewelry company.
We strive to give you 110% all the time on everything we do. You will get our time, expertise, creative energy, honesty, and support. We will always do our best to keep you organized, informed, on task and on point. We will teach you how to delegate and not be the bottleneck to your business. We will save you money by not inflating your budget, keeping it true, and telling you what systems you actually need instead of saying you need all the NEW and BIGGEST things. We will save you time by managing the workflow, deciding what order to do things in, and even what we need from you in order to do all of this for you. We will not guarantee that just with working with our team that your revenue will double, but working with our team does free up your time to increase your revenue. We will not guarantee that our experience ensures your product flies off the shelves or program fills every seat, but we will guarantee product fulfillment will work as intended and your clients will have what they need when they need it and will sing praises about your customer service. We do ALL of this because we care about you and your business.
Our Core Values
People: We are committed to the professional development and the personal growth of our employees and clients.
Excellence: We strive to provide the highest Quality services and continually challenge ourselves to be the best in our industry.
Character: We assume responsibility for our actions and conduct ourselves with the highest level of professionalism and personal integrity and treat others with respect.
Integrity: We are dedicated to meeting and exceeding our clients’ needs and honoring the commitments made to them.
Commitment: We are committed to the relentless pursuit of helping our clients reach their goals.
Courageous: We are able to push boundaries in our industry and test new ideas, always standing up for what is the best path for our clients.
Constant: We are going on 12 years strong with over 90 years of experience as a team and growing stronger than ever.
Quality: We do not release sub par work or present ourselves or the organization poorly.
Continuous Improvement: We embrace a culture of “today is great” and “tomorrow is going to be even better” and take the steps to make it so.
Responsiveness: We never fail to act on opportunities to bring happiness to our employees and client