{"id":4198,"date":"2023-05-04T14:04:06","date_gmt":"2023-05-04T14:04:06","guid":{"rendered":"https:\/\/smarttofinish.com\/Blog\/?p=4198"},"modified":"2023-05-04T14:07:34","modified_gmt":"2023-05-04T14:07:34","slug":"planning-your-product-launch","status":"publish","type":"post","link":"https:\/\/smarttofinish.com\/Blog\/2023\/05\/04\/planning-your-product-launch\/","title":{"rendered":"When to start planning your product launch?"},"content":{"rendered":"<p>Today we&#8217;re going to talk about one of the most popular questions I get as a Product Launch Manager&#8230; <em>when to start planning your product launch<\/em>?<\/p>\n<p><strong>When it comes to launching your online program or product, timing is everything<\/strong>. You want to make sure you&#8217;re not starting too early, not too late, but just right (sound familiar??). Finding the perfect timing is about as easy as finding a needle in a haystack. But not to worry \ud83d\ude42 I&#8217;ve got some tips to help you figure out when to start planning your next launch.<\/p>\n<h2>First things first, don&#8217;t wait until the last minute to start planning your launch.<\/h2>\n<p>Trust me, I&#8217;ve been there, and it&#8217;s not fun for anyone on your team (including you!). You don&#8217;t want to be scrambling to put everything together at the last minute. Give yourself plenty of time to plan, strategize, and execute.<\/p>\n<p>But how much time is enough time? Well&#8230; that is really going to depend on the complexity of your product launch. If you&#8217;re launching a brand new program or product, you&#8217;ll need more time to do some list building and build up buzz and anticipation (or seeding as it is called). On the other hand, if you&#8217;re launching a something you have done before, you might not need as much lead time.<\/p>\n<p><strong>Typically I recommend giving yourself at least three to six months to plan your product launch<\/strong>. This will give you enough time to create your marketing strategy, develop your messaging (or even tweak a few things from a previous launch), and build up excitement around your launch.<\/p>\n<p>Of course, there are always exceptions to the rule, again, depending upon the complexity of the launch. Working with a Product Launch Manager you can start ahead and plan out your dates to allow plenty of time for ease and flow &#8211; and keep you and your team happy \ud83d\ude42<\/p>\n<p>Remember, there&#8217;s no one-size-fits-all answer when it comes to timing your product launch. But with a little bit of planning and a lot of flexibility, you&#8217;ll be well on your way to a successful launch.<\/p>\n<p>Looking for a Product Launch Manager? We can help &#8211; let&#8217;s chat!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today we&#8217;re going to talk about one of the most popular questions I get as a Product Launch Manager&#8230; when to start planning your product launch? When it comes to launching your online program or product, timing is everything. You want to make sure you&#8217;re not starting too early, not too late, but just right [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3402,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[17,141],"tags":[1700,1702,1703,1701,194,168],"class_list":["post-4198","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-delegating-2","tag-arizona-virtual-assistant","tag-product-launch-manager","tag-product-launch-planning","tag-product-launch-virtual-assistant","tag-virtual-assistant-services","tag-virtual-team"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.11 (Yoast SEO v26.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>When to start planning your product launch?<\/title>\n<meta name=\"description\" content=\"You don&#039;t want to be scrambling to put everything together at the last minute. 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