{"id":2205,"date":"2017-11-02T15:48:39","date_gmt":"2017-11-02T15:48:39","guid":{"rendered":"https:\/\/smarttofinish.com\/Blog\/?p=2205"},"modified":"2017-11-02T15:50:41","modified_gmt":"2017-11-02T15:50:41","slug":"facebook-groups-for-business","status":"publish","type":"post","link":"https:\/\/smarttofinish.com\/Blog\/2017\/11\/02\/facebook-groups-for-business\/","title":{"rendered":"How to Use Facebook Groups for Business Marketing"},"content":{"rendered":"

Facebook Groups have become a great tool for promoting your business on social media<\/a>. Yep! They aren\u2019t just for sharing recipes or being a part of a fan club. With more than a billion Facebook users engaging in groups each month, you should learn how to use Facebook Groups for business. When done correctly, they can play an important part in growing your business.<\/span><\/p>\n

Now, a Facebook Group should not replace your Facebook Page<\/a>. Why? Your Facebook Page is your public face. It\u2019s where you do the most self promotion. Things you share on your Facebook Page will show up in public newsfeeds. <\/span><\/p>\n

A Facebook Group is meant to be a more intimate setting for your best customers, your clients, paid program members, etc. Information you share in your group will only show up in your group members\u2019 feeds, even if it has a public privacy setting. Closed and secret groups will keep all of the information shared in it under wraps.<\/span><\/p>\n

So, what can you do with a Facebook Group that you can\u2019t do with a Facebook Page? Here are a few ideas:<\/span><\/p>\n

1. Provide customer service<\/span><\/h3>\n

Have a loyal customer following or clients? Use your group as a means for them to contact you if they have questions or need help. You can also use it to offer advice and get your members to share any advice they may have. This creates a strong sense of community, which is the backbone of any successful Facebook Group.<\/span><\/p>\n

2. Publicize and profit off of a product, program, or service<\/span><\/h3>\n

Do you own a service-based business? You can set up and funnel all of your potential clients into a Facebook Group. Try promoting it in your email list or even on your public Facebook Page. Because a group is a more intimate, connected setting, you have a better relationship with your members. And a better relationship and a sense of trust can often lead to new clients and thus more revenue. <\/span><\/p>\n

3. Promote an event<\/span><\/h3>\n

With a lot of your customers already active on Facebook, promoting an online event is a great way to generate activity and interest in your business. You should make it a time-limited event and offer content or other incentive (like a contest) to generate excitement. <\/span><\/p>\n

Just remember a Facebook Group is not about you, but about the people in it. Too much blatant self promotion can backfire on you. Concentrate more on providing value by sharing content and advice your group members find useful for a more natural approach to self promotion. <\/span><\/p>\n

So now that you know how to use Facebook Groups for business, contact the Smart to Finish team <\/a>to get one set up in no time flat. The sooner you have one, the sooner you can get to growing your business!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Facebook Groups have become a great tool for promoting your business on social media. Yep! They aren\u2019t just for sharing recipes or being a part of a fan club. With more than a billion Facebook users engaging in groups each month, you should learn how to use Facebook Groups for business. When done correctly, they […]<\/p>\n","protected":false},"author":1,"featured_media":2207,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[19,152],"tags":[823,822],"class_list":["post-2205","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-internet-marketing","category-social-media-2","tag-facebook-group","tag-facebook-page"],"yoast_head":"\nHow to Use Facebook Groups for Business Marketing<\/title>\n<meta name=\"description\" content=\"Haven't gotten your business on the Facebook Groups train yet? 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Here are a few tips for how to use Facebook Groups for business effectively.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/smarttofinish.com\/Blog\/2017\/11\/02\/facebook-groups-for-business\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart To Finish Office Solutions, LLC\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/www.facebook.com\/delegationdiva\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-11-02T15:48:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-11-02T15:50:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/smarttofinish.com\/Blog\/wp-content\/uploads\/2017\/11\/rsz_chiang-mai-thailand-january-02-2015-a-man-trying-to-log-in-facebook-application-using-apple-iphone-6-facebook-is-largest-and-most-popular-social-networking-site-in-the-world_sdxo3e_3fe.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1368\" \/>\n\t<meta property=\"og:image:height\" content=\"912\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Amber Miller\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@delegationdiva\" \/>\n<meta name=\"twitter:site\" content=\"@delegationdiva\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Amber Miller\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/smarttofinish.com\/Blog\/2017\/11\/02\/facebook-groups-for-business\/\",\"url\":\"https:\/\/smarttofinish.com\/Blog\/2017\/11\/02\/facebook-groups-for-business\/\",\"name\":\"How to Use Facebook Groups for Business Marketing\",\"isPartOf\":{\"@id\":\"https:\/\/smarttofinish.com\/Blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/smarttofinish.com\/Blog\/2017\/11\/02\/facebook-groups-for-business\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/smarttofinish.com\/Blog\/2017\/11\/02\/facebook-groups-for-business\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/smarttofinish.com\/Blog\/wp-content\/uploads\/2017\/11\/rsz_chiang-mai-thailand-january-02-2015-a-man-trying-to-log-in-facebook-application-using-apple-iphone-6-facebook-is-largest-and-most-popular-social-networking-site-in-the-world_sdxo3e_3fe.jpg\",\"datePublished\":\"2017-11-02T15:48:39+00:00\",\"dateModified\":\"2017-11-02T15:50:41+00:00\",\"author\":{\"@id\":\"https:\/\/smarttofinish.com\/Blog\/#\/schema\/person\/88bb48aae7b64b13a14c4765205319a2\"},\"description\":\"Haven't gotten your business on the Facebook Groups train yet? 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