{"id":1594,"date":"2016-10-12T13:16:20","date_gmt":"2016-10-12T21:16:20","guid":{"rendered":"http:\/\/www.smarttofinish.com\/Blog\/?p=1368"},"modified":"2016-10-12T13:16:20","modified_gmt":"2016-10-12T21:16:20","slug":"5-ways-to-get-people-to-refer-a-friend","status":"publish","type":"post","link":"https:\/\/smarttofinish.com\/Blog\/2016\/10\/12\/5-ways-to-get-people-to-refer-a-friend\/","title":{"rendered":"5 Ways to Get People to Refer-A-Friend"},"content":{"rendered":"<p>It&#8217;s no secret, humans were born to be social creatures. We crave social connection as much as we did thousands of years ago when humans first starting roaming the earth. But&#8230; in order to become a part of the group, we need to know what to do in order to be respected by the group. Think about it like this&#8230; You feel like you should add an important snippet to a group conversation at work. Either your coworkers will love the idea or they will reject it &#8211; therefore embarrassing you in the long run. Is it worth the risk of ridicule to express your thoughts and ideas? Sometimes it is, sometimes&#8230; not so much.<\/p>\n<p><strong>This same dynamic rings true in referral marketing.<\/strong> Is it worth it for a customer to refer your company to one of their friends? Below are five ways you can get people to refer your business.<\/p>\n<ol>\n<li>\n<h3>Be Unique &amp; Reliable (even if you can&#8217;t be unique)<\/h3>\n<p>Be unique. Do something that set&#8217;s you apart from the rest of the players within your industry. Even if you can&#8217;t provide a unique product, you can provide a unique customer experience. Set standards and abide by those standards and expectations each and every time you sell a product or talk to a customer. People are going to want to talk about outstanding experiences they have with companies.<\/li>\n<li>\n<h3>Build and keep relationships with industry partners<\/h3>\n<p>If you&#8217;re a wedding planner, you&#8217;ve probably needed a florist, a DJ, and even a caterer at some point. Build and keep those lasting relationships. These related businesses are in contact with your targeted audience on a daily basis and are a perfect resource for referrals.<\/li>\n<li>\n<h3>Get out there. Get connected and be visible.<\/h3>\n<p>Getting involved in the community is a great way to get referral business. Sponsoring a sports team or an event that helps homeless animals is a great way to get your company name out there and let people know you care about the community you do business in.<\/li>\n<li>\n<h3>Refer to Get Referred<\/h3>\n<p>Going back to #2 and those strong related business relationships. Refer those companies to other people and in return, they will refer business to you. But don&#8217;t just refer anyone. Make sure you are only referring other business that you know provide quality and honest work. You don&#8217;t want bad referrals to come back to bite you in the butt after all&#8230;<\/li>\n<li>\n<h3>Don&#8217;t be afraid to ask. (But make sure to give something of value in return)<\/h3>\n<p>A lot of the time, asking for what you want really works. Are you selling some kind of software that helps people to streamline their finances? Do you get a lot of questions about specific cases? Before answering, have your customers post a public review of your business in exchange for a little bit of &#8220;free&#8221; consulting advice.<\/li>\n<\/ol>\n<p>There&#8217;s a lot more when it comes to getting referrals. We actually recommend reading a great article by <a href=\"http:\/\/infusionsoft.com\/\" target=\"_blank\">Infusionsoft<\/a> that talks a lot more about <a href=\"http:\/\/learn.infusionsoft.com\/customer-service\/referrals\/what-motivates-customers-to-refer-a-friend\/\" target=\"_blank\">referrals and the psychology behind them<\/a>.<\/p>\n<p>But hey&#8230; before we go&#8230; Did you know that we offer a referral program here at STF? We offer $50 for every single friend (or foe) that signs up with any of our <a href=\"http:\/\/www.smarttofinish.com\/Blog\/infusionsoft-support-services\/\" target=\"_blank\">service programs<\/a>. (*Also* Offering referral bonuses is just another great way to get people to &#8220;refer-a-friend&#8221; ;-p)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s no secret, humans were born to be social creatures. We crave social connection as much as we did thousands of years ago when humans first starting roaming the earth. But&#8230; in order to become a part of the group, we need to know what to do in order to be respected by the group. [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":1369,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[17,19],"tags":[233,234,235,236,237,238,239],"class_list":["post-1594","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-internet-marketing","tag-asking-for-referrals","tag-building-referrals","tag-getting-referrals","tag-how-to-ask-for-referrals","tag-how-to-build-referrals","tag-how-to-get-referrals","tag-refer-a-friend"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.11 (Yoast SEO v26.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Ways to Get People to Refer-A-Friend<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/smarttofinish.com\/Blog\/2016\/10\/12\/5-ways-to-get-people-to-refer-a-friend\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 Ways to Get People to Refer-A-Friend\" \/>\n<meta property=\"og:description\" content=\"It&#8217;s no secret, humans were born to be social creatures. 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